SS3 Marketing 1st Term

SS3 Marketing First Term Scheme of Work & Lesson Note

Marketing is a social science subject SS3 students are required to study in first term. The Unit of Instruction for SS3 Marketing 1st Term is carefully developed from the Scheme of Work, which in turn is, based on NERDC current curriculum and SSCE syllabus.

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Week 1   Week 2   Week 3
Week 4   Week 5   Week 6
Week 7   Week 8   Week 9
Week 10
SS3 MARKETING 1ST TERM
SS3 Marketing First Term main topics are:

International Marketing, Organising for International Marketing, Regulations Guiding International Marketing, Use of ICT in International Marketing, Electronic Marketing, etc

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Week 1: 09-09-2024

International Marketing

SUB TOPICS:
A. Meaning, importance and reasons for international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain international marketing.
2 Identify reasons for international marketing.
3 Highlight the importance of international marketing.

Week 2: 16-09-2024

International Marketing (CONT'D)

SUB TOPICS:
A. International trade system
B. Marketing decision
C. Reasons for international trade and marketing decision

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain international trade system and marketing decisions.
2 List reasons for international marketing.

Week 3: 23-09-2024

International Marketing (CONT'D)

SUB TOPICS:
A. Features of international marketing
B. Strategies of entering international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Identify the features of international marketing.
2 Highlight strategies required for international marketing.

Week 4: 30-09-2024

Organizing for International Marketing

SUB TOPICS:
A. Approaches to entering international marketing
B. Adaptation of marketing plan for international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Describe the approaches to entering international marketing.
2 Give reasons for adapting marketing plans to international marketing.

Week 5: 07-10-2024

Regulations Guiding International Market

SUB TOPICS:
A. Guiding rules and regulations

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain rules and regulations guiding international marketing.

Week 6: 14-10-2024

Regulations Guiding International Market (CONT'D)

SUB TOPICS:
A. Guiding rules and regulations

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain rules and regulations guiding international marketing.

Week 7: 21-10-2024

SS3 Marketing 1st Term Revision and Mid Term Test

Take a quiz on SS3 Marketing 1st Term

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1. The CHEAPEST mode of transporting imported cars from America to Nigeria is by ___ WAEC 2021 QST 21

 
 
 
 

2. The process of collecting and analysing information about the external marketing environment is ___ WAEC 2021 QST 7

 
 
 
 

3. Which of the following activities is NOT a function of a merchandiser? WAEC 2021 QST 26

 
 
 
 

4. The body formed by sellers of a common product in a local market is an example of ___ WAEC 2021 QST 20

 
 
 
 

5. An element of the external marketing environment is ___ WAEC 2021 QST 29

 
 
 
 

6. Marketers are involved in production process because ___ WAEC 2021 QST 37

 
 
 
 

7. Marketing activities carried out in more than one country is ___ WAEC 2021 QST 18

 
 
 
 

8. The differentiation of a firm’s product from other competing goods is ___ WAEC 2021 QST 27

 
 
 
 

9. A product that has undergone processing is ___ WAEC 2021 QST 14

 
 
 
 

10. E-marketing is also called ___ WAEC 2021 QST 13

 
 
 
 

Question 1 of 10

Week 8: 28-10-2024

Use of ICT in in International Marketing

SUB TOPICS:
A. Application of Information and Communications Technologies (ICT) in international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Mention examples or services of ICT used in international marketing.
2 Identify the benefits of using ICT in international marketing.
3 List the disadvantages of using ICT in international marketing.

Week 9: 04-11-2024

Electronic Marketing

SUB TOPICS:
A. Definition and importance of electronic marketing
B. Types and examples of electronic marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Define electronic marketing.
2 Explain the importance of electronic marketing.
3 State types of electronic marketing.

Week 10: 11-11-2024

Work in Progress

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Scheme of Work by Topic for:
SS3 Marketing 1st Term
(Ana Arm Technologies)
International Marketing
Organizing for International Marketing
Regulations Guiding International Marketing
Use of ICT in in International Marketing
Electronic Marketing
Online Quiz
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