SS3 Marketing 1st Term

SS3 MARKETING 1ST TERM

SS3 Marketing 1st Term Lesson Note and Scheme of Work by Week

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Week 1: 18-09-2023

International Marketing

SUB TOPICS:
A. Meaning, importance and reasons for international marketing

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LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain international marketing.
2 Identify reasons for international marketing.
3 Highlight the importance of international marketing.

Week 2: 25-09-2023

International Marketing (CONT'D)

SUB TOPICS:
A. International trade system
B. Marketing decision
C. Reasons for international trade and marketing decision

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain international trade system and marketing decisions.
2 List reasons for international marketing.

Week 3: 02-10-2023

International Marketing (CONT'D)

SUB TOPICS:
A. Features of international marketing
B. Strategies of entering international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Identify the features of international marketing.
2 Highlight strategies required for international marketing.

Week 4: 09-10-2023

Organizing for International Marketing

SUB TOPICS:
A. Approaches to entering international marketing
B. Adaptation of marketing plan for international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Describe the approaches to entering international marketing.
2 Give reasons for adapting marketing plans to international marketing.

Week 5: 16-10-2023

Regulations Guiding International Market

SUB TOPICS:
A. Guiding rules and regulations

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain rules and regulations guiding international marketing.

Week 6: 23-10-2023

Regulations Guiding International Market (CONT'D)

SUB TOPICS:
A. Guiding rules and regulations

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain rules and regulations guiding international marketing.

Week 7: 30-10-2023

SS3 Marketing 1st Term Revision and Mid Term Test

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1. An element of the external marketing environment is ___ WAEC 2021 QST 29

 
 
 
 

2. Which of the following channels of distribution would a producer who wants to control its unit price use? WAEC 2021 QST 23

 
 
 
 

3. A short-term tool used in boosting turnover is ___ WAEC 2021 QST 1

 
 
 
 

4. An example of long-term source of fund for an entrepreneur is ___ WAEC 2021 QST 34

 
 
 
 

5. Which of the following sales promotional tool is used to encourage wholesalers and retailers? WAEC 2021 QST 10

 
 
 
 

6. The CHEAPEST mode of transporting imported cars from America to Nigeria is by ___ WAEC 2021 QST 21

 
 
 
 

7. Individuals or firms that enhance business activities but do not participate directly in the business are ___ WAEC 2021 QST 19

 
 
 
 

8. The differentiation of a firm’s product from other competing goods is ___ WAEC 2021 QST 27

 
 
 
 

9. A function of market union in a local market is to ___ WAEC 2021 QST 40

 
 
 
 

10. Which of the following items is a PRIMARY product? WAEC 2021 QST 15

 
 
 
 

Question 1 of 10

Week 8: 06-11-2023

Use of ICT in in International Marketing

SUB TOPICS:
A. Application of Information and Communications Technologies (ICT) in international marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Mention examples or services of ICT used in international marketing.
2 Identify the benefits of using ICT in international marketing.
3 List the disadvantages of using ICT in international marketing.

Week 9: 13-11-2023

Electronic Marketing

SUB TOPICS:
A. Definition and importance of electronic marketing
B. Types and examples of electronic marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Define electronic marketing.
2 Explain the importance of electronic marketing.
3 State types of electronic marketing.

Week 10: 20-11-2023

Work in Progress

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Scheme of Work by Topic for:
SS3 Marketing 1st Term
(Ana Arm Technologies)
International Marketing
Organizing for International Marketing
Regulations Guiding International Marketing
Use of ICT in in International Marketing
Electronic Marketing
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