SS2 Marketing 1st Term

SS2 Marketing 1st Term Lesson Note and Scheme of Work by Week

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2023/2024 Session Secondary School Resumption Dates: Mon 18-09-2023 for 1st Term Mon 08-01-2024 for 2nd Term Mon 29-04-2024 for 3rd Term

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SS One, SS Two & SS Three, First Term

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Week 1: 18-09-2023

Transportation

SUB TOPICS:
A. Meaning and importance of transportation
B. Mode and choice of transportation
C. Documents used in transportation in marketing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain the meaning of transportation in marketing.
2 Highlight the importance of transportation in marketing.
3 List and discuss the major modes of transportation.
4 State the factors that affect the choice and documents used in transportation.
5 ETC

Week 2: 25-09-2023

Warehousing

SUB TOPICS:
A. Meaning and functions of warehousing
B. Types of warehousing
C. Activities of warehousing

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain warehousing.
2 State the functions of warehousing.
3 List and enumerate the activities in warehousing.
4 Highlight types of warehousing.

Week 3: 02-10-2023

Structures and Market Unions for the Sales of Goods

SUB TOPICS:
A. Primary and secondary products
B. Structure for marketing primary and secondary products

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain primary and secondary products.
2 Give examples of primary products, e.g. yam tubers, fresh tomatoes, etc.
3 List examples of Secondary products, e.g. shoes, sugar, bread, etc.
4 Identify the structures for marketing primary and secondary products.

Week 4: 09-10-2023

Structures and Market Unions for the Sales of Goods (CONT'D)

SUB TOPICS:
A. Market union involvements

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 State and explain market union involvement in the local market.
2 List the roles of market union in marketing primary and secondary product.

Week 5: 16-10-2023

Roles of Facilitators

SUB TOPICS:
A. Meaning of facilitators
B. Roles of facilitators

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Explain the meaning of facilitators.
2 Describe the roles of facilities in marketing agricultural products.

Week 6: 23-10-2023

Roles of Facilitators (CONT'D)

SUB TOPICS:
A. Roles of facilitators in food processing industry

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Describe the role of facilitators in food processing industry.

Week 7: 30-10-2023

SS2 Marketing 1st Term Revision and Mid Term Test

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1. The willingness and ability to identify business opportunity, establish and operate it successfully is ___ WAEC 2021 QST 32

A. distribution

B. wholesaling

C. entrepreneurship

D. purchasing

2. The differentiation of a firm’s product from other competing goods is ___ WAEC 2021 QST 27

A. packaging

B. labelling

C. coding

D. branding

3. An example of transportation document that is used for local trade is ___ WAEC 2021 QST 24

A. waybill

B. certificate of origin

C. consular invoice

D. bill of ladding

4. The body formed by sellers of a common product in a local market is an example of ___ WAEC 2021 QST 20

A. market union

B. manufacturers’ association

C. trade union

D. consumers’ association

5. An example of non-durable goods is ___ WAEC 2021 QST 12

A. shoe

B. bread

C. television

D. refrigerator

6. Which of the following alternatives is a purpose of marketing concept? WAEC 2021 QST 36

A. Product quality

B. Consumer satisfaction

C. Sales volume

D. Production volume

7. An example of long-term source of fund for an entrepreneur is ___ WAEC 2021 QST 34

A. debenture

B. trade credits

C. overdraft

D. customer advances

8. Which of the following consumer buying behaviours requires the LEAST efforts? WAEC 2021 QST 11

A. Impulse buying

B. Routine buying

C. New buying

D. High buying

9. A DISADVANTAGE of warehousing is that it ___ WAEC 2021 QST 28

A. encourages hoarding of goods to create scarcity

B. ensures the availability of goods when needed

C. helps to protect goods from damages

D. ensures availability of storage facility for goods

10. Which of the following channels of distribution would a producer who wants to control its unit price use? WAEC 2021 QST 23

A. Producer to Consumer

B. Producer to Retailer to Consumer

C. Producer to Wholesaler to Retailer to Consumer

D. Producer to Agent to Retailer to Consumer

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Question 1 of 10

Week 8: 06-11-2023

Roles of Facilitators (CONT'D)

SUB TOPICS:
A. Roles of facilitators in banks
B. Roles of facilitators in co-operative societies

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Describe the roles of facilitators in banks and co-operative societies.

Week 9: 13-11-2023

Roles of Facilitators (CONT'D)

SUB TOPICS:
A. Role of facilitators in micro-finance companies

LEARNING OBJECTIVES: At the end of the lesson, learners should be able to:
1 Describe the roles of facilitators in micro-finance companies.

Week 10: 20-11-2023

Work in Progress

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Scheme of Work by Topic for:
SS2 Marketing 1st Term
(Ana Arm Technologies)
Transportation
Warehousing
Structures and Market Unions for the Sales of Goods
Roles of Facilitators
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SS2 Marketing 1st Term Lesson Note and Scheme of Work by Week

Announcement for Students in:
SS One, SS Two & SS Three, First Term

Transportation

Warehousing

Structures and Market Unions for the Sales of Goods

Structures and Market Unions for the Sales of Goods (CONT'D)

Roles of Facilitators

Roles of Facilitators (CONT'D)

SS2 Marketing 1st Term Revision and Mid Term Test

Take a quiz on SS2 Marketing 1st Term

Roles of Facilitators (CONT'D)

Roles of Facilitators (CONT'D)

Work in Progress

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SS2 Marketing 1st Term

SS2 Marketing 1st Term Lesson Note and Scheme of Work by Week

Announcement for Students in: SS One, SS Two & SS Three, First Term

Transportation

Warehousing

Structures and Market Unions for the Sales of Goods

Structures and Market Unions for the Sales of Goods (CONT'D)

Roles of Facilitators

Roles of Facilitators (CONT'D)

SS2 Marketing 1st Term Revision and Mid Term Test

Take a quiz on SS2 Marketing 1st Term

Roles of Facilitators (CONT'D)

Roles of Facilitators (CONT'D)

Work in Progress

Quick Links to SS 2 Subjects 1st Term

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Announcement for Students in:
SS One, SS Two & SS Three, First Term

Quick Links to
SS 2 Subjects 1st Term